Facts about iPhone users
iPhone users skew young and male
iphone users skew young and male
source: comScore M:Metrics 2008
iPhone users are more affluent than both the average mobile phone user and smartphone user
iphone users are more affluent
iPhone users are almost twice more likely than the average smartphone user to access maps/directions
iPhone users access maps & directions more
Top 10 activities among iPhone users
top 10 iphone activities
iPhone users are more than 2X as likely to look for entertainment news than the average smartphone user
look for entertainment news
iPhone accounts for 1% of US mobile handsets, but 8% of newbie game downloaders and nearly half of free mobile game downloaders are iPhone users
iPhone users play games more
Media usage + satisfaction ratings for the iPhone are extremely high
media usage + satisfaction ratings
source: comScore M:Metrics 2008
